politics top of mind research
This presidential campaign is going to be different - this time around all candidates will have access to non-partisan research content about the all important SOUTHERN VOTER. This research will be essential for all campaigns, and agencies, involved in Presidential Politics. Every month or so, this randomly selected, demographically balanced, age 18-80 sample - reveals in their own words -- what the current awareness levels are, and what current attitudes exist, for the 2008 Presidential Candidates of each party. What keywords do they use to describe each potential candidate and how can that candidate appeal to Southern Voters? What are the key issues that matter to them and how do they want politicians to handle the issues?
specific candidate research
Each candidate will also have periodic Video Reports specifically geared about how Southern Voters react to their name for President. Every effort will be made to include as many respondents as possible who mention the candidates name unaidedly. These targeted voters for a candidate will comment on a broad range of issues that motivates them as a voter.